Why segmentation isn't always the answer
- paulcarney64
- Mar 19, 2024
- 1 min read
As a newly-launched independent consultant, specialising in segmentation, I’ve been thinking to myself: “What would be a perfect LinkedIn post to kick things off? What would encourage people to pick up the phone and discuss their segmentation needs?”
So I thought, “let’s write an article about why you SHOULDN'T run a segmentation”.
¯\_(ツ)_/¯
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